Monday, 30 July 2012

RESEARCH- Analysing music videos



I watched this music video today and analysed its Codes and Conventions .

Style of the video: animation, comic, abstract , making the band member appear to be like cartoon characters

Camera angles and shots: establishing shot - show the whole 2-D scene
Close up - show the band members
Zooming into individual band member
Zooming out to the whole band or whole scene
Low angle to show the member is standing on something high up
High angle to create a sense of falling  , etc

Editing: Computer generated images

Mise-en-scene:
The music video has made use of bright and warm colours like red, orange and yellow. It also focuses on the band members and there isn't much of a story line involved.
They made use of very simple props like umbrellas, tea cups and a swing to help create this comic like music video.

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